DTI Regional Director Cynthia Nierras said actual sales from the
Bahandi Regional Trade Fair at SM Megamall from Oct. 4 to 8 exceeded the PHP23
million target set by the trade department and exhibitors.
“Products of our small and medium enterprises have actually up
scaled in terms of quality, labelling and packaging. Our producers have been
prepared for the annual event through series of capacity building activities,”
Nierras said.
Of the PHP49 million sales, more than PHP32 million are cash and
booked and nearly PHP17 million are under negotiation.
Among the products displayed were lechon (roasted pig), tuba
(coconut wine), tahong (mussels) crackers, turmeric tea, chocolate moron
(sticky rice with chocolate), calamansi concentrate, sweet potato chips, dried
fish, chocolate tablets, dried squid, dried jackfruit, woven mats, coco shells,
and fashion accessories.
The fair had 134 participating producers with 46 from Leyte, 27
from Samar, 22 from Eastern Samar, 18 from Northern Samar, 13 from Biliran, and
eight from Southern Leyte.
Bahandi 2018 is an avenue to forge long-term partnerships with
buyers in the local and global market, he said. It aims to increase the
visibility of MSMEs in the domestic, as well as global market, and build up
buyers’ confidence on their reliability, dependability and consistency as suppliers
of quality goods.
DTI launched the marketing program in 1998 with its first exhibit
in this city.
Bahandi, the local term for wealth, is being organized this year
by the DTI, in partnership with the Centre for International Studies and
Cooperation, DTI’s One Town, One Product, Regional Development Council,
Department of Tourism, Canadian government, Bahandi producers, Concern, Inc.,
MSD Godspeed Exhibits Corp., and SM Megamall. (SQM/PNA)
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